Privacy Policy

Choke & Chill is committed to protecting your privacy. This policy explains how we collect, use, store, and protect your personal information when you visit chokeandchillbjj.com or interact with our email list, content, and services.

By using this website, you agree to the practices described in this policy.

Information We Collect

We collect information in the following ways:

  • Information you provide directly (such as your email address when you subscribe to our newsletter).
  • Information collected automatically through cookies and analytics tools.
  • Information collected through third-party services such as MailerLite (email marketing) and Google Analytics (site analytics).

We do not collect sensitive health information, medical records, or financial data.

Email Subscriptions

Choke & Chill uses MailerLite to manage email subscriptions. When you sign up for our newsletter:

  • You provide your email address voluntarily.
  • MailerLite stores your email address securely.
  • We use a double opt-in process to confirm your subscription.
  • You can unsubscribe at any time.

Your email address is used only for sending updates, educational content, and brand emails related to Choke & Chill. We do not sell your data.

Cookies and Analytics

This website uses cookies and similar technologies to improve performance and understand how visitors use the site.

We use:

  • Google Analytics (anonymous usage data)
  • Standard WordPress cookies
  • MailerLite tracking (email performance and sign-ups)

These tools may collect:

  • IP address (anonymised)
  • Browser type
  • Pages viewed
  • Time spent on site

You can disable cookies in your browser at any time.

How We Use Your Information

We use your information to:

  • Send email updates through MailerLite
  • Improve website performance and content
  • Respond to messages or enquiries
  • Maintain the security and operation of the website
  • Provide relevant recovery-related articles and resources

We do not use your information for automated decision-making or profiling.

Legal Basis for Processing (GDPR)

We process your personal information based on:

  • Your consent (email subscriptions)
  • Legitimate interest (site analytics and security)
  • Legal obligations (record-keeping and compliance)

Sharing of Data

We do not sell, trade, or rent your personal information.

We may share limited data with:

  • MailerLite (email subscriptions)
  • Google Analytics (anonymous usage data)
  • Web hosting providers as needed for site operation

These third parties comply with GDPR and use your data only as instructed.

Data Retention

We keep your email address for as long as you remain subscribed.
If you unsubscribe, your data is deleted or anonymised by MailerLite.

Analytics data may be retained for up to 26 months as per Google’s retention settings.

Your Rights

Under GDPR and UK privacy law, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Withdraw consent at any time
  • Object to processing
  • Request a copy of your data

To exercise these rights, email: michael@chokeandchillbjj.com

Links to External Websites

Choke & Chill contains links to external websites, including affiliate links.
We are not responsible for the privacy practices or content of external sites.
Please review the privacy policies of those websites before providing any personal information.

Affiliate Links

Some articles may contain affiliate links to products or services.
If you click a link and make a purchase, we may earn a small commission at no extra cost to you.

Affiliate programs may use cookies to track purchases.
This does not affect your privacy rights.

Changes to This Policy

We may update this Privacy Policy from time to time.
Any changes will be posted on this page with an updated revision date.

Continued use of the site means you accept the updated policy

Contact

If you have questions about this Privacy Policy, contact:

Choke & Chill
michael@chokeandchillbjj.com